Michelle Phan on the Truth About "Doing What You Love" I Creator Playbook

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Michelle Phan on the Truth About "Doing What You Love" I Creator Playbook At VidCon 2026, Mashable caught up with original YouTube beauty pioneer and entrepreneur Michelle Phan. Reflecting on her massive career, Michelle discusses what it was like attending the very first VidCon with only 5,000 attendees, how filming in public has gone from "weird" to completely normalized, and what it was like creating content before anyone knew you could make money doing it. 00:00 - Intro: The Myth of "Doing What You Love" 00:09 - Michelle's First VidCon & Early YouTube Days 00:38 - How Vlogging in Public Became Normalized 01:21 - Diversifying Your Brand & Managing Creator Burnout 02:14 - The Real Reason Michelle Phan Took a Break #michellephan #vidcon2026 #vidcon #creatorplaybook Add Mashable as a trusted news source Check out Mashable's Amazon Storefront: Follow us: Mashable: Newsletters: Facebook: Instagram: LinkedIn: X:
  2026/07/16      youtube
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