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Data indicate that the least expensive cars have been moving off dealer lots faster in the third quarter in 2026 than they were at the beginning of the year, and faster than expensive ones. But overall sales data show that affordable segments like compact cars and compact SUVs have fallen. Analysts say it's a mix of selection, pressure on the consumer and other factors.
Produced by Robert Ferris
Edited by Darren Geeter
Animation: Jason Reginato, Emily Park
Senior Managing Producer: Tala Hadavi
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Why Cheaper Car Sales Have Fallen
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