Formula 1 is more popular than ever, and it’s not because people suddenly developed a taste for motorsport.
0:00 Why is everyone suddenly into Formula 1?
0:30 Netflix's Drive to Survive
2:43 A new kind of F1 participant
3:28 F1 exclusivity
4:28 The drivers become influencers
6:50 Aspiring inclusivity
7:39 What F1 fandom is about in 2026
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