How Barstool's Ex-CEO Built a Brand Amid Controversy | The Deal

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How Barstool's Ex-CEO Built a Brand Amid Controversy | The Deal In this episode of The Deal, Alex Rodriguez and Jason Kelly talk with Erika Ayers Badan, the former chief executive of Barstool Sports and current CEO of Food52, about what she’s learned from leading two “turnaround” companies. Badan tells the hosts how she led a company often laden with controversy, why she’s happy to grow talent that leaves and why she thinks it’s important to fail. 0:00 Introduction 0:35 Finding Barstool Sports 8:42 Barstool’s Penn Deal 15:47 Navigating controversy at Barstool 18:29 Erika creates WORK, the podcast 20:19 Managing talent 22:17 Why Erika joined Food52 33:42 Erika as a board member 35:26 Growing the business of lacrosse 41:44 Erika’s vision for the future 45:27 Rapid fire -------- Like this video? Subscribe: Get unlimited access to Bloomberg.com for just $1.99 your first month: Bloomberg Originals offers bold takes for curious minds on today’s biggest topics. Hosted by experts covering stories you haven’t seen and viewpoints you haven’t heard, you’ll discover cinematic, data-led shows that investigate the intersection of business and culture. Exploring every angle of climate change, technology, finance, sports and beyond, Bloomberg Originals is business as you’ve never seen it. Subscribe for business news, but not as you've known it: exclusive interviews, fascinating profiles, data-driven analysis, and the latest in tech innovation from around the world. Visit our partner channel Bloomberg News for global news and insight in an ins
  2025/10/13      youtube

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