There is estimated to be 40 million acres ( of lawn or turf grass in the U.S., making the grass in people's backyards one of the largest crops in the U.S. and yet lawn care products are full of harmful chemicals. So Coulter Lewis decided to start a sustainable lawn care company that will help people learn how to care for their grass in a way that’s good for the planet. Sunday ( is a DTC that allows consumers to sign up and send in a sample of the dirt from their lawn that is used to pick out what products someone needs and tell them how much and when they need them.
In this conversation they cover:
• How Coulters previous experience starting Quinn Snacks with his wife informed how he leads at Sunday
• The challenges and perks of building with family members
• Evolving the products from bespoke DTC offerings to general consumer in-store goods
(0:00) Introduction
(4:28) Creating personalize law care plans
(9:34) Launching DTC in this climate
(14:55) Expanding into new categories
(20:50) using data to improve products
(23:13) Building businesses with family
(28:06) Building the right team
(31:27) Regulation and expansion
(36:15) Host conversation
Found posts every Tuesday. Subscribe on Apple ( , Spotify ( or wherever you listen to podcasts ( to be alerted when new episodes drop. Check out the other TechCrunch podcast: Equity ( . Subscribe to Found ( to hear more stories from founders each
Connect with us:
• On Twitter (
• On
|
CNBC’s David Faber sat down with OpenAI ...
The 'Fast Money' traders react to Alphab...
Much has been made of the fact that ther...
“Don’t overlook emerging markets”: Tim U...
Are we in an ETF bust or boom? Innovator...
CNBC's Angelica Peebles reports from the...
Nvidia's Jensen Huang calls concerns of ...
----------------------------------------...
Nvidia is entering the PC market with a ...
Anthropic has confidentially submitted d...
Here are today’s top headlines: • NVIDIA...
The Vergecast is officially a daily show...